Creative Director – Performance & Engagement Marketing

Job title:

Creative Director – Performance & Engagement Marketing

Company

Back Market

Job description

Back Market is the world’s leading refurbished electronics marketplace with a team of 650 people, powering operations in 21 countries (and counting!).Named one of the World’s Most Innovative Companies by Fast Company in 2019 and again in 2021, our mission is simple: empowering people to consume tech sustainably by offering folks a high quality, accessible, and more eco-friendly alternative to buying new electronics. Why? Refurbished tech helps . We have indeed contributed to avoid the production of more than 1,000,000 tons of CO2e worldwide since our launch in 2014.Be part of an exciting and growing international adventure that will change the way the world consumes tech.About the role :We’re looking for a Creative Director – Performance & Engagement Marketing to join our In-House Creative Agency and help elevate Back Market’s mission-driven brand globally. This hybrid role requires a minimum of two days on-site per week. As the first member of our Performance & Engagement Marketing team, you’ll play a crucial role in growing our in-house creative agency, working closely with an international team and reporting to the Executive Creative Director.YOUR MISSION (IF YOU ACCEPT IT): 🥇

• Lead the creation of top-tier Performance & Engagement Marketing assets across various channels (paid digital advertising channels, website & app communications, paid social content, etc.)
• Drive creative excellence that enhances brand consideration, conversion, click-through and sales
• Build and manage the first-ever Performance & Engagement Marketing Creative team, establishing processes, best practices, and cross-functional workflows
• Hire and develop a team of content writers, visual designers, motion designers, and content creators
• Collaborate with global marketing partners, including in-house Performance & Engagement Marketing Managers and the Senior Lead Designer
• Develop adaptable design and storytelling systems that can evolve over time
• Innovate creative solutions based on audience insights, business needs, and media trends
• Optimize the creative process for high-volume asset production
• Build strong relationships with cross-functional partners to align team output with business goals

YOU ARE IN THE RIGHT PLACE IF: ⭐

• You have 8+ years of experience in creative and performance & engagement marketing, including team management
• You can effectively apply complex Brand Guidelines
• You’re knowledgeable across various creative fields and have a strong portfolio
• You’re collaborative, enthusiastic, and ego-free
• You’re comfortable managing multiple projects and working with an international team
• You understand the Performance & Engagement Marketing space and know how to create standout work across major paid channels (Meta, Google, TikTok)
• You have expertise in website and mobile app communications, as well as in developing mid- and lower-funnel creative assets
• You’re passionate about researching and understanding customers and their shopping behavior.

WHY SHOULD YOU JOIN US ? ✌🏼– A meaningful job: you will help avoid thousands of tons of electronic waste and fight against planned obsolescence. It counts!– A meaningful company: we became a mission-driven company in January 2022.– Be part of a worldwide growing company based in Europe, the USA and Asia to face great challenges : you will have the freedom to innovate and adopt new ideas!– Work alongside passionate experts: who will share their knowledge and help you develop and grow in your career.– Grow your career: with a flexible career path and a dedicated Learning & Development team. Back Market will help you evolve with personalized internal trainings and external handpicked providers from day 1!– Leadership Academy by Back Market:“be a coach not a dictator” is at the core of this program ! We train and enable all our leaders to support their team towards achieving goals. Be a manager at Back Market is an unique experience we take by heart.– An attractive salary, equity and a host of benefits including : Lunch voucher, health insurance, relocation package, paid time off for activism in your community, parental benefits, flexible hours, etc…– Remote friendly company : up to 3 days of remote work per week!– One Loving Tribe: you will have the opportunity to work in a fast-paced, open-minded and friendly environment.– Be part of one of our Employee Resource Groups createdaround shared identities, common backgrounds and/or special interests crafted to be a safe space and an expressive outlet.– Several internal events: The Monday Brief (weekly)/ The Somehands (monthly)/ The All Hands (annual).– We’re here to SABOTAGE: It’s our mantra. It keeps us focused on what we aspire to be: a little bit sneaky, always smart, kinda frugal and constantly conspiring to create maximum impact.Back Market is an Equal Opportunity Employer which means we pledge to not discriminate against employees based on race, color, religion, sex, national origin, age, disability or genetic information.. If reasonable accommodations are needed for the interview process, please do not hesitate to discuss this with the Talent Acquisition Team.Back Market is helping to address one of the biggest challenges of our time: climate change. We take this so seriously that we were awarded status as a “Société à Mission”, or company with a social mission, by the French government. We know we can’t tackle a global problem without a globally representative team so we are committed to embedding diversity, equity and inclusion principles in every aspect of our organization. But more importantly, being One Loving & Free Spirited Tribe is in our DNA as it is one of the five foundational values of our company since we got started way back in 2014. We are committed to hiring and supporting diverse teams of people from all backgrounds, experiences, and perspectives. We know our lofty goals cannot be reached unless everyone has a seat at the table along with the resources and opportunity to grow.

Expected salary

Location

Paris

Job date

Thu, 29 Aug 2024 22:30:37 GMT

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