Director of Brand & Content

Job title:

Director of Brand & Content

Company

Dext

Job description

Job Description:Who we are, what we do & why we do it:We are Dext, a high-growth fintech company and the market leader in financial process automation, trusted by over 1 million SMBs across Europe, North America, and APAC. Our AI-powered solutions provide businesses with real-time visibility and control over their finances. From pioneering AI advancements to expanding into new global markets, we are shaping the future of finance and need a strong brand to match our ambitions.The role – what you’ll do:As our Director of Brand & Content, you will develop and drive forward the Dext brand and reputation globally. You’ll lead a team of five content managers and designers, crafting a compelling brand narrative and content strategy that strengthens brand awareness, drives demand, and positions Dext for long-term growth.Brand Development & Strategy

• Own and develop a unique, memorable brand narrative and identity that differentiates Dext in key markets.
• Oversee the look & feel of the brand, ensuring alignment across all touchpoints.
• Act as the brand steward, maintaining consistency in both written and visual formats.

Content Strategy & Execution

• Develop and execute a content strategy that drives awareness, demand, conversion, loyalty, and advocacy across target segments.
• Manage editorial ownership of all organic channels, partnering with Communications, Digital, Product Marketing, and Field teams to ensure content aligns with commercial goals.
• Oversee the creation of engaging content for multiple platforms, including website, blog, social media, video, and campaigns.

Collaboration & Leadership

• Work closely with Marketing leadership across Digital, Field, and Product Marketing to deliver impactful brand and content executions.
• Lead and manage a high-performing team of content managers and designers.

Drive innovation in creative content production, ensuring Dext stands out in the market.Requirements:About you – what we are looking for:We encourage candidates of all backgrounds to apply. If you’re passionate about brand building and content strategy, we’d love to hear from you!Preferred Experience

• 10+ years of experience in brand and content marketing within a B2B tech company.
• Proven success in building tech brands and content strategies that drive company growth.
• Strong expertise in content development, media, and brand management.
• Experience managing and scaling high-performing teams.

Skills & Behaviours

• Deep knowledge of SEO strategy, social media, storytelling, and editorial processes.
• Highly motivated self-starter with a structured yet adaptable work style.
• Strong attention to detail with a focus on delivering high-quality output.
• Experience working in matrix environments, collaborating across multiple teams.

Ability to track and measure success through brand awareness, sentiment, and engagement.Benefits:What we offer – the perks:

• Competitive salary and performance-based bonus.
• Hybrid working model: 3 days remote, 2 days based in our Shoreditch office.
• Flexible working abroad policy.
• 25 days off, plus bank holidays, volunteering days, summer hours, and a birthday off.
• Private medical insurance and health cash plan.
• Cycle to work scheme, income protection, and mental health support through Help@Hand.

Diversity & Inclusion:At Dext, we believe diverse perspectives drive innovation and success. We are committed to building an inclusive workplace where everyone-regardless of background, identity, or experience-feels valued and empowered to thrive. If you require any accommodations during the hiring process, please let us know.🚀 Ready to shape the future of the Dext brand? Apply now!

Expected salary

Location

London

Job date

Sat, 22 Feb 2025 06:46:37 GMT

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