Employer Brand and Attraction Specialist

IHG Hotels & Resorts

Job title:

Employer Brand and Attraction Specialist

Company

IHG Hotels & Resorts

Job description

Job Description:Employer Brand and Attraction SpecialistHere at IHG we have room for everyone. It’s true! If you’re excited about innovation with a flair for creation why not consider joining our Brand family? The business is dedicated to attracting top talent to drive our success. We believe in the power of storytelling and creative content to showcase our unique culture and opportunities.We’re looking for someone to help shape the future of our workforce by crafting compelling narratives that attract the best and brightest.Your day to day

  • Employer Branding: Develop and enhance IHG’s employer Employee Value Proposition, spotlighting our company culture, values, and benefits through compelling content. Supporting the management and maintenance of brand integrity across the organisation and supporting the multi-programmes, campaigns, and initiatives to our external talent audience aligned with our recruitment needs.
  • Strategic Support: Provide strategic support for cross-functional projects and initiatives that align with and advance our people agenda, fostering collaboration and innovation across the business.
  • Social Media Management: Support the management and growth of our presence on IHG Careers social media platforms such as LinkedIn, Facebook, Instagram, and TikTok. Plan, develop and execute social media campaigns that drive engagement and attract potential candidates, spotlighting employee experiences and success stories to give candidates an inside look at life at IHG.
  • Content Creation: Develop and execute our global content strategy that aligns with our recruitment goals and employer brand. Create a variety of content types including video, imagery, employee stories, blog posts, and social media updates.
  • Stakeholder Management & Comms: Work hand in hand with agency partners and wider Talent Acquisition teams to ensure a seamless approach to market around how, and where, we socialise our brand storytelling and what channels and platforms provide the highest ROI.
  • Collaboration & Coordination: Collaborate with HR and Corporate teams to ensure consistent / elevated output across all platforms. Work closely with recruiters, analysts and operational teams to understand hiring needs and create targeted content.

What we need from youWe’re looking for someone who is committed with a natural ability to operate effectively in a fast moving, global environment.Critical Expertise & Experience:

  • Solid experience around content creation, copywriting, ambassador campaign management and employer brand channels, platforms and tools.
  • Ability to manage a campaign from set up through to execution and delivery.
  • Strong copywriter with experience in asset development.
  • Curious around how things work, connect and interface and have a high growth learning mindset around development and progression.
  • Positive behaviours and attributes coupled with confidence around delivering guidance and hands on best practice around Employer Branding and social.
  • A natural passion for social media and digital/tech platforms

Technical Skills & Knowledge:

  • Proficient using a range of digital platforms and social channels.
  • Video & still image editing experience across Canva, Adobe Premier Pro, and Photoshop required.

Closing date for applications: 10th December#LI-CB2#LI-HYBRIDAbout Us: At IHG, we’ve made a promise. As one of the world’s leading hotel groups, we’re here to deliver True Hospitality for Good. Making our guests and colleagues feel welcome, cared for, recognised and respected – wherever they are in the world. Want to be part of the journey?About the Team:Who we areAt IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You’ll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there’s Room for You at IHG.Over recent years, we’ve transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That’s why here at IHG, we give our colleagues flexibility and balance – working in a hybrid way, blending office and remote working collectively. We recognize that every role is different, that’s why leaders work with teams to determine how and when they collaborate.We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

Expected salary

Location

United Kingdom

Job date

Thu, 05 Dec 2024 01:17:11 GMT

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