Marketing Manager Capital Markets

Job title:

Marketing Manager Capital Markets

Company

Jones Lang LaSalle

Job description

JLL empowers you to shape a brighter way.Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong. Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.We are looking for a Capital Markets Marketing Manager sitting within our French Marketing team.About JLLWe’re JLL. We’re a professional services and investment management firm specializing in real estate. We help organizations around the world achieve their ambitions by owning, occupying, and investing in real estate.If you’re looking to step up your career, JLL is the perfect professional home. At JLL, you’ll have a chance to innovate with the world’s leading businesses, put that expertise into action on landmark projects, and work on game-changing real estate initiatives. You’ll also make long-lasting professional connections through sharing different perspectives, and you’ll be inspired by the best. We’re focused on opportunity and want to help you make the most of yours. Achieve your ambitions – join us at JLL!Role PurposeThe role is responsible for supporting the planning, developing, and launching marketing initiatives to support our Capital Markets business in France across asset types (Office, Retail, Residential, I&L, H&H and Alternative sectors). The person in this role will partner with the Head of Capital Markets in France to support business growth and strengthen JLL’s market positioning through relevant marketing campaigns & local initiatives. Duties will include marketing planning, campaign development, co-ordination of rollouts, digital marketing, events management, content writing & distribution and support of CM communications (internal and external).The person will be interacting with various teams across the organization, including Global / Regional marketing team, Research team in France, business consultants from the FR capital markets team, along with the extended marketing teamWhat this job involvesMarketing Alignment & Development:

• Business Alignment – Work hand in hand with the French Capital markets team to understand business, market outlook, key priorities and how these incorporate into the global Capital markets ones to support the growth of the business and boost JLL’s brand awareness.
• Marketing Development and Execution Support – Support the development of campaigns and initiatives in line with these priorities, either locally or as part of globally driven campaigns, working closely with key stakeholders in Capital Markets team, marketing teams (local, regionoal & global) as well as internal centers of excellence (COEs ) such as digital, brand, comms, events, etc
• Project Management Coordination – Partner with the Global / Regional / Local marketing teams on initiatives & campaign to operationalize roll out and localize relevant campaigns

Marketing:

• Strategic Marketing – Regularly review competitive positioning vs. market, benchmark key FR competitors vs. JLL in terms of product offerings, marketing and communication initiatives
• Content Marketing – Work closely with the research team and business to develop content strategies, coordinate their production and distribution to amplify JLL’s thought leadership across relevant channels (email, social network, events, press …)
• Digital Marketing: Partner with the Digital Center of excellence to coordinate the development and delivery of digital campaigns with a strong focus on social (linkedin) & paid digital media and JLL.com.
• Collateral Development – Lead the development and publication of marketing collaterals fit for the FR market, aligned with Capital Markets’ global value proposition and messaging (brochures, reports, case studies, videos, newsletters) and other promotional materials to support Capital markets expertise & know-how.
• Client Communications – Partner with the Communication Center of Excellence to coordinate the creation, and distribution of regular and ad-hoc client communications, including effective use of the firm’s client relationship management (CRM) system and support strategic internal initiatives.
• Event Management – Orchestrate & bring to live Client Events to push JLL’s brand awareness – including content strategy, messaging, and creative execution, event promotion, event management and post event follow up.
• Campaign Localization – Roll out relevant Global / Regional Campaigns in partnership with global & regional marketing teams, tailoring content & messaging to the local market and audience as needed.
• Measurement – Provide measurement and ROI analysis across projects and campaigns.

Administration:

• Work with Creative Services (the firm’s internal production team) to ensure that all marketing materials adhere to the JLL’s brand guidelines.
• Manage relationships with external suppliers and agencies, when required, to amplify our marketing initiatives.
• Manage budget & project schedules
• Track marketing and communications metrics and generate monthly/quarterly reports
• Participate and be the representative for marketing in Capital markets key stakeholder meetings (manager’s meeting, investor board, …) to present marketing initiatives and insights

Every day is different, and in all these activities, we’d encourage you to show your ingenuity.Sound like you? To apply you need to be / have:

• Top Tier business school or marketing diploma
• Excellent marketing planning and execution skills with a proven track record of driving effective campaigns
• Proven ability to work effectively with senior stakeholders and sales team
• Strong project management skills with a proven capacity at collaborating with internal & external partners
• An understanding of the Commercial Real Estate Industry and / or financial markets would be a plus.
• Strong Analytical skills / must be ROI driven
• Strong digital skills ((managing website content and digital campaigns & events)
• Experience with CRM (salesforce preferred) and marketing automation tools
• Comfortable working in a fast paced – fast changing environment with tight deadlines
• A passion for content, tech savvy, and an eye for detail
• Excellent communication skills
• Fluency in English compulsory
• 7+ years experience in B2B marketing, preferably in a multinational organization.
• Proactive, autonomous, adaptable

What you can expect from usYou’ll join an entrepreneurial, inclusive culture. One where we succeed together – across the desk and around the globe. Where like-minded people work naturally together to achieve great things.Our Total Rewards program reflects our commitment to helping you achieve your ambitions in career, recognition, wellbeing, benefits and pay. Join us to develop your strengths and enjoy a fulfilling career full of varied experiences. Keep those ambitions in sights and imagine where JLL can take you…Apply today at jll.com/careers.#LI-RM2Location:On-site –Paris, FRAIf this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements. We’re interested in getting to know you and what you bring to the table!JLL Privacy NoticeJones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally the personal information we collect from you are for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.For more information about how JLL processes your personal data, please view our .For additional details please see our career site pages for each country.For candidates in the United States, please see a full copy of our Equal Employment Opportunity and Affirmative Action policy .Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may contact us at . This email is only to request an accommodation. Please direct any other general recruiting inquiries to our page
I want to work for JLL.

Expected salary

Location

Paris

Job date

Thu, 29 Aug 2024 05:22:34 GMT

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