Merchandising Manager

Job title:

Merchandising Manager

Company

Back Market

Job description

Back Market is the world’s leading refurbished electronics marketplace with a team of 650 people, powering operations in 18 countries (and counting!).Named one of the World’s Most Innovative Companies by Fast Company in 2019 and again in 2021, our mission is simple: empowering people to consume tech sustainably by offering folks a high quality, accessible, and more eco-friendly alternative to buying new electronics. Why? Refurbished tech helps . We have indeed contributed to avoid the production of more than 1,000,000 tons of CO2e worldwide since our launch in 2014.Be part of an exciting and growing international adventure that will change the way the world consumes tech.As a Merchandising Manager, you will be responsible for maintaining a seasonal activation calendar and overseeing the activation process for new campaigns, seasonal pages and evergreen pages in Back Market’s key markets. Your role will be crucial in driving effective engagement and boosting conversion on both our website and app. You will work closely with cross-functional teams, including Marketing Operations, Brand, Category Management, Product Marketing, Country leads, Studio, Designers and Copywriters, to coordinate tasks, timelines, and resources for successful site activations.YOUR MISSION (IF YOU ACCEPT IT):🥇

• Campaign activation and platform content activation:

• Define the site activation calendar to support global campaigns, product launches, and seasonal promotions.
• Draft campaigns’ user journeys and create detailed briefs to represent our vision.
• Collaborate with our in-house Studio on assets requirements and delivery.
• Ensure all content adheres to brand guidelines, maintains a consistent tone of voice, is error-free, and aligns with activation objectives.
• Create, update and publish content across different Merchandising touch points.
• Coordinate larger content implementations with external agencies.

• Strategic alignment and stakeholders coordination:

• Serve as the primary point of contact for all site activation initiatives and communications.
• Foster collaboration among cross-functional teams involved in site activations (such as Category Management & Product).
• Provide regular updates to stakeholders on activation progress and address any issues or delays proactively.

• Performance Monitoring and Reporting:

• Track and report on key performance indicators (KPIs) such as engagement, conversion rates, and revenue generated from site merchandising initiatives.
• Conduct ad-hoc analyses to identify trends and provide actionable insights for future campaigns.

• User journey optimization:

• Benchmark best practices from competitors to identify opportunities and propose actionable improvements.
• Identify opportunities to improve efficiency of activation performances, using campaign performance results.
• Collaborate with product teams to test and implement new features aimed at increasing conversion rates.

YOU ARE IN THE RIGHT PLACE IF: ⭐

• Good verbal and written communication skills in English.
• Master degree in Marketing, or a related field.
• Proven experience in digital marketing & content activation, or a similar role.
• Familiarity with content management systems (experience with Contentful is a plus), and website analytics tools.
• Strong organizational skills with the ability to manage complex projects and meet tight deadlines.
• Excellent communication and interpersonal skills for effective cross-functional collaboration.
• Attention to detail with a strong focus on user experience.
• Analytical skills to monitor website performance and draw actionable insights.
• Flexibility to adapt to shifting project requirements and priorities.

WHY SHOULD YOU JOIN US ? ✌🏼– A meaningful job: you will help avoid thousands of tons of electronic waste and fight against planned obsolescence. It counts!– A meaningful company: we became a mission-driven company in January 2022.– Be part of a worldwide growing company based in Europe, the USA and Asia to face great challenges : you will have the freedom to innovate and adopt new ideas!– Work alongside passionate experts: who will share their knowledge and help you develop and grow in your career.– Grow your career: with a flexible career path and a dedicated Learning & Development team. Back Market will help you evolve with personalized internal trainings and external handpicked providers from day 1!– Leadership Academy by Back Market:“be a coach not a dictator” is at the core of this program ! We train and enable all our leaders to support their team towards achieving goals. Be a manager at Back Market is an unique experience we take by heart.– An attractive salary, equity and a host of benefits including : Lunch voucher, health insurance, relocation package, paid time off for activism in your community, parental benefits, flexible hours, etc…– Remote friendly company : up to 2 days of remote work per week!– One Loving Tribe: you will have the opportunity to work in a fast-paced, open-minded and friendly environment.– Be part of one of our Employee Resource Groups createdaround shared identities, common backgrounds and/or special interests crafted to be a safe space and an expressive outlet.– Several internal events: The Monday Brief (weekly)/ The Somehands (monthly)/ The All Hands (annual).– We’re here to SABOTAGE: It’s our mantra. It keeps us focused on what we aspire to be: a little bit sneaky, always smart, kinda frugal and constantly conspiring to create maximum impact.Back Market is an Equal Opportunity Employer which means we pledge to not discriminate against employees based on race, color, religion, sex, national origin, age, disability or genetic information.. If reasonable accommodations are needed for the interview process, please do not hesitate to discuss this with the Talent Acquisition Team.Back Market is helping to address one of the biggest challenges of our time: climate change. We take this so seriously that we were awarded status as a “Société à Mission”, or company with a social mission, by the French government. We know we can’t tackle a global problem without a globally representative team so we are committed to embedding diversity, equity and inclusion principles in every aspect of our organization. But more importantly, being One Loving & Free Spirited Tribe is in our DNA as it is one of the five foundational values of our company since we got started way back in 2014. We are committed to hiring and supporting diverse teams of people from all backgrounds, experiences, and perspectives. We know our lofty goals cannot be reached unless everyone has a seat at the table along with the resources and opportunity to grow.

Expected salary

Location

Paris

Job date

Thu, 23 Jan 2025 07:57:43 GMT

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