3Search
Job title:
Product-Led Growth Marketing Manager
Company
3Search
Job description
I am working with a rapidly growing SaaS startup in London who are hiring for a Growth Manager, with a Product-led focus. They have secured £35 million in seed round and are backed by top tier investors. Their growth is exceptional, having already bought 8 businesses in the last 18 months and much more exciting things in the pipeline over the next 2-3 years!This is a pivotal role for the team – you will be joining as their 4th marketing hire and your key focus is to drive growth through exceptional product experiences. A track record in successful product-led environments is a must!Key Objectives/Responsibilities:
- Increase User Acquisition Rates – Create PLG strategies that will attract users through product experiences.
- Drive User Retention – Implement programs that will improve retention rates by ensuring users continue to find value in the product.
- Organic Growth – Encourage user driven referrals and word of mouth sign-ups
- Optimise onboarding processes to ensure seamless user activation and adoption.
- Work collaboratively with Product, Customer Success and Sales teams to ensure unified PLG objectives.
- Develop educational content and in-app resources/tutorials that highlight the products value.
- Build and engage with user communities to promote knowledge sharing and support.
- Carry out A/B tests and other experiments to optimise onboarding processes and user experience.
- Analyse user behaviour, identifying drop-off points in the user journey and use the data to make improvements.
Ideal Experience:
- 4+ years experience working in demand generation or growth marketing with a strong focus on product-led growth
- Previous experience working in Tech/SaaS
- Open to relevant product-led experience in DTC
- Skilled in In-App tools and Analytics platforms such as Hotjar, Mixpanel etc.
- Analytically minded and data driven
- Skilled in designing user journeys and onboarding experiences for self-serve products
- Entrepreneurial and thrives in a fast-paced, ever-changing start-up environment
Benefits:
- 25 days annual level
- Opportunity to work remotely
- £1,500 allowance for equipment
- Fast-track career progression in a scaling business
Apply now or send your CV directly to
Expected salary
£65000 per year
Location
Greater London
Job date
Fri, 14 Mar 2025 04:34:34 GMT
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