Retail Media Marketing Activation Senior Manager

Job title:

Retail Media Marketing Activation Senior Manager

Company

John Lewis Partnership

Job description

Posting End Date: September 29, 2024Join John Lewis or Waitrose todayIf you’ve ever stepped through the doors of a John Lewis or Waitrose shop, shopped online, or seen any of our adverts, you’ll know there’s something unique about us.That unique proposition is our Partners. As co-owners they have a say in our business and receive a share of the profits, so they put time and effort into making it work. Our Partners are the reason we’re the success we are. They’re our secret sauce; the opportunity for us to differentiate.Job Summary:Job Description:At a glance:Salary range – The Partnership salary range for this role is set at ££53,000 – £85,000Contract type – This position is a Permanent contractWorking pattern/flexible working – This is a blended working role, therefore your time will primarily be split between working from home and the London Head Office. However, there will also be an expectation to visit other locations as the need arises.Location – This role is based at our London Head Office campus in Pimlico. Please note, any cost incurred as a result of travel to the office is the responsibility of the successful candidate. There is no travel allowance for this role.About the role:At the John Lewis Partnership we have created a successful Insights and Media offering. However, as the Retail Media industry is in growth, we are also looking to significantly grow our offering. Creating Insight & Media propositions which create WIN-WIN-WIN outcomes: (i) more engaging experiences for Customers, (ii) growth for JLP, and (iii) growth for suppliers.As Marketing Activation Senior Manager within the John Lewis Retail Media team, you will lead the delivery of the annual calendar of initiatives which have been agreed with brands, as well as lead your team to deliver campaigns for all other brands. You will input the Retail Media opportunity into planning for dedicated John Lewis Marketing campaigns based on the sentiment of need from brands, whilst leading activation of them effectively. You will coordinate demand versus opportunity with the channels and align with Category Marketing planners in order to prioritise and coordinate Retail Media funded activity in seasonal marketing campaigns and holistic plans.You will report back the performance of all Retail Media campaigns back into the business, whilst utilising this information to inform next year’s plans. You’ll be a highly organised leader, adept in working with insight and customer segmentation, always with an eye on marketing channel effectiveness and driving outcomes for our clients.You will have a thorough understanding of and a passion for marketing, making use of a variety of marketing best practices to meet objectives set. You’ll have strong commercial acumen, subject matter expertise, natural ability with insight and data and work well under-pressure, whilst leading your team to do the same. Your ability to influence stakeholders needs to be strong. You will be a collaborative and proactive campaign activation leadership team member, forming part of matrix business and marketing teams to create campaigns which are bigger than the sum of their parts.Key responsibilities:Lead the delivery of the annual calendar of retail media funded campaigns and surface the brand appetite for all JL campaign marketing activity.Lead the delivery of defined elements within an overall marketing campaign to support the Media Sales team, including the definition of the marketing brief, the channel and media plan, message hierarchy, creative execution, all the way through to delivery of the campaign itself being on time and on budget.Apply communication and influencing skills to work collaboratively with Category Marketing Heads of and Planners to elevate supplier participation in brand and seasonal campaignsMonitor performance of the supplier funded campaigns and utilise your team to prepare PCA reports, working with the Retail Media Sales team to report performance back to suppliers and inform next year plansBuild meaningful and collaborative partnerships with key stakeholders; inspire, excite and motivate teams across the business.Work to ensure the consistent implementation of activity across marketing, and work with implementation teams to enable effective delivery across other functions. Escalate risks and take decisive action to quickly resolve decision blockages; challenge where necessary.Essential skills you’ll need:Significant experience in marketing campaign delivery within a retail media environmentRelevant experience working with external suppliers or agencies to activate mediaProven experience of effectively servicing brands/clients in a marketing environmentExperience working with complex projects and influencing multiple Stakeholders at a more senior levelEvidence in strong written and verbal communicationExperience in insight and analyticsExperience of delivering to tight deadlines and to great qualityExperience of leading a high performing teamDesirable skills you’ll have:Further qualifications in marketing or businessDemonstrates a keen interest in changing trends in the retail media external landscapeBenefits of the Partnership and the role:💻 – Hybrid Working.🏖️ – Full – time working holiday entitlement 25 days holiday, plus public and bank holidays (this is pro-rated for part time hours).⚖ – Excellent work life balance, including focus on well being and flexible working and our marketing leading equal parenthood leave Policy🐷 – Defined Contribution pension scheme where your contributions will be matched by the Partnership (up to 8% of pay) and, after three years’ service, you’ll receive an additional Partnership contribution of 4% of pay, regardless of whether you pay in or not🤑 – You’ll get Partnership discount in store and online once you complete your Earning Membership period. That’s 25% off in John Lewis & Partners (12% off electrical products, some exclusions apply) and 20% in Waitrose & Partners (some exclusions apply) You’ll also be able to nominate someone you live with to share your discount.🚴 – Simple cycle to work support scheme🏰 – We’re really proud of our exclusive hotels based in some of Britain’s most beautiful areas and once you’ve been with us for three months, you’re welcome to explore them💗 – Health Care cover🌱 – Learn more about our extensive range of exciting benefits that you could enjoy when you join us, visit –Next Steps:The application form consists of a CV upload followed by application questions. Please ensure you refresh the page each time you complete a task to ensure you complete everything that you need to in time. (If internal, check your Workday notifications and see further guidance on the PDW under “Internal application process”).Once you’ve submitted an application the next steps of the process, if successful, are likely to include a 1 stage virtual interview (wk comm 17th October 2024).You’ll be asked about any adjustments you might need to support the recruitment process. Let us know, and we’ll be sure to discuss it with you.Thanks for your patience in the meantime and for showing an interest in joining JLP.We occasionally close vacancies early in the event we receive a high volume of applications. Therefore, we recommend you apply early ​For internal use only:#LI-HEADOFFICE#LI-RZ1#LI-HYBRID#LI-JLPGRPay: £53,000.00 – £85,000.00 AnnualScheduled Weekly hours: 35Worker Type: Permanent PartnerJob Level: Partnership Level 6Hours of Work: 35At the John Lewis Partnership, we embrace our differences. We want you to be you. Because, well, we know you’re at your best when you’re free to be yourself.Being a truly inclusive employer to us means creating an environment which celebrates your contribution, regardless of age, gender, race, ethnicity, disability, sexual orientation, social background, religion or belief. It’s why we’ve set our own aim to become the UK’s most inclusive business – for our Partners (employees) and our customers.We firmly believe that our future success lies in diversity of thought from all Partners and it’s integral in our mission to build a happier world. 🌍 💚We welcome applications from everyone interested in working for us. And, once you’re a Partner, your differences will make all the difference.Find out more about D&I in the Partnership .We want all of our Partners to have a good work-life balance and we support flexible working. This might mean flexible or compressed hours, job sharing or shorter hour contracts, where it is possible to do so. Please discuss this further with the hiring manager during your interview.–

Expected salary

£53000 – 85000 per year

Location

London

Job date

Sun, 22 Sep 2024 01:18:52 GMT

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