Senior Analyst – Personalised Interactions Design & Delivery
Nationwide
Our Personalised Interactions Design & Delivery team are pivotal to the success of our member 1-2-1 communications working closely with our Planning, Creative and Performance teams. We are recruiting for Senior Analysts to play a critical role in designing and delivering the data selections for campaigns as well as be experts in channels. Enabling us to make the most of our different channels; email, mail, internet bank prompts, SMS, to support the member engagement strategy and allow us to deliver against Society KPIs.Reporting into a Design & Delivery Manager you will deliver our 1-2-1 communications including marketing, research, pro-active service and incident communications by using our campaign selection tools.This is an interesting and varied role in a busy team and will enable you to get involved in projects which drive value in our marketing activities and help us be more efficient in what we do.At Nationwide we offer hybrid working wherever possible. More rewarding relationships are supported through our hybrid approach, bringing colleagues together across our UK wide estate, whilst also supporting generous access to home working. We value our time in the office to solve problems, to learn, and to feel connected.For this job you’ll spend at least two days per week, or if part time you’ll spend 40% of your working time, at one of our offices. If your application is successful, your hiring manager will provide further details on how this works. You can also find out more about our approach to .If we receive a high volume of relevant applications, we may close the advert earlier than the advertised date, so please apply as soon as you can.What you’ll be doingYou will be designing the data selections for campaigns with touchpoints across different channels. Where new data sources are required you will help define these, provide input to campaign planning to understand target volumes, and define precise selection and decisioning criteria.You will also get hands on with building and checking campaigns within our campaign selection tools. You will be a subject matter expert in a small team and will take accountability for the 1-2-1 communications activity you design and deliver.As a subject matter expert you will also support the development of others in the team enabling the team to be a Centre of Excellence for interactions design and delivery.About youWe’re looking for somebody who has
Our Customer First behaviours are all about putting customers and members at the heart of how we work together. You can strengthen your application by showing the behaviours that resonate with you, and how you might have already demonstrated these.
We know applying for jobs can sometimes feel like you’re sending an application into a black hole. We review each application individually. So, it’s a good idea to call out your most relevant experience on your application to give yourself the best chance.The extras you’ll getThere are all sorts of employee benefits available at Nationwide, including:
What makes us differentNationwide is the world’s largest building society. With over 15 million customers, we have a relationship with almost a quarter of the UK’s population. We’ve got the scale to compete with the big banks, but we’re not a bank.As a building society, we’re owned by our members – that’s our customers who have their current account, mortgage or savings with us. It means we can do things differently to deliver our Purpose – Banking – but fairer, more rewarding, and for the good of society.When you work at Nationwide, you can experience that difference for yourself. You’ll be part of a high-performing, purpose-driven organisation that offers rewarding career experiences and a highly competitive range of benefits to match. You’ll also be joining us at an important time as we seek to reach more and more people in the UK. We want everyone in the UK to know that they don’t have to bank with a bank. They can choose a modern mutual insteadWhat to do nextIf this role is for you, please click the ‘Apply Now’ button. You’ll need to attach your up-to-date CV and answer a few quick questions for us.We respond to everyone, so we will be in contact shortly after the closing date to let you know the outcome of your application.Please note that should you be successful in securing this role the job title on our internal systems will be Senior ICRM Analyst#LI-POST
United Kingdom
Sun, 14 Jul 2024 04:17:54 GMT
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