Job title:
Senior Associate, Online Content
Company
Tapestry
Job description
We believe that difference sparks brilliance, so we welcome people and ideas from everywhere to join us in stretching what’s possible.At Tapestry, being true to yourself is core to who we are. When each of us brings our individuality to our collective ambition, our creativity is unleashed. This global house of brands – Coach, Kate Spade New York, Stuart Weitzman – was built by unconventional entrepreneurs and unexpected solutions, so when we say we believe in dreams, we mean we believe in making them happen. We’re always on a journey to becoming our best, but you can count on this: Here, your voice is valued, your ambitions are supported, and your work is recognized.We are a global house of brands that has unwavering optimism and is committed to being innovative and wholly inclusive. Visit page to learn more about Tapestry’s commitment to equity, inclusion, and diversity.Primary Purpose: The Senior Associate owns the online content calendar and strategy for Coach and kate spade new york for all UK & EU sites, ensuring content is reflective of the brands, current priorities, and drives trade initiatives & the onsite customer experience.The successful individual will leverage their proficiency in Ecommerce to…
- Manage the online content calendar and strategy, leading weekly creative calls, providing sign-off, sharing weekly content performance per site, content analysis and A/B testing
- Ensure UK & EU site content supports product investment per season as well as key commercial events
- Add site specific localisation to all briefs and content requests
- Take an omni-channel approach to site content, partnering with Brand Marketing to ensure content supports store events and social activity
- Partner with the Ecommerce Merchandiser on weekly trade takeaways per site to ensure content supports trade needs
- Feed into weekly Ecommerce team meetings sharing insights on content performance, A/B test results & development
- Partner with Buying, Merchandising, Performance Marketing & Creative teams
- Work closely with the Content Manager & Senior Web Production Coordinator to support with production of content across UK & EU sites
The accomplished individual will possess…
- Minimum 3 years’ experience in Ecommerce, preferably in a global retail business
- Highly analytical and confident using Excel for data manipulation
- Experience using Ecommerce platforms and merchandising tools including Salesforce Commerce Cloud
- Experienced in Google Analytics to measure and analyse site performance and user behaviour
- Commercial and results driven
- Passionate about Digital Marketing and Ecommerce, staying up to date with trends, technologies and best practices
- A strong team player and excellent communicator
What Tapestry can offer you:
- Hybrid working (3 days working from the office, 2 days remote)
- Option to finish early on a Friday (Flex Fridays)
- 1 Paid Volunteering Day per year and opportunities to volunteer with global projects
- Learning & Development opportunities
- Internal mobility & career progression
- Regular Social Events – Seasonal & CulturalEquity Inclusion & Diversity initiatives which include employee resource groups & regional inclusion council
Other benefits include:
- 25 days holiday in addition to bank holidays
- Annual Incentive Plan (company performance bonus)
- Multi brand discount up to 50% off – Coach, Kate Spade, Stuart Weitzman
- Private Healthcare with health assessment (Bupa)
- Bupa rewards – Financial wellbeing support and wellness discounts
- Private Dental Cover
- Eyecare vouchers
- Employee Assistance Program
- Employer Pension Contribution
- Gym discount
- Interest free season ticket loan
- Cycle to work scheme
Our Competencies for All Employees
- Courage: Doesn’t hold back anything that needs to be said; provides current, direct, complete, and “actionable” positive and corrective feedback to others; lets people know where they stand; faces up to people problems on any person or situation (not including direct reports) quickly and directly; is not afraid to take negative action when necessary.
- Creativity: Comes up with a lot of new and unique ideas; easily makes connections among previously unrelated notions; tends to be seen as original and value-added in brainstorming settings.
- Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers; gets first-hand customer information and uses it for improvements in products and services; acts with customers in mind; establishes and maintains effective relationships with customers and gains their trust and respect.
- Dealing with Ambiguity: Can effectively cope with change; can shift gears comfortably; can decide and act without having the total picture; isn’t upset when things are up in the air; doesn’t have to finish things before moving on; can comfortably handle risk and uncertainty.
- Drive for Results: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; very bottom-line oriented; steadfastly pushes self and others for results.
- Interpersonal Savvy: Relates well to all kinds of people, up, down, and sideways, inside and outside the organization; builds appropriate rapport; builds constructive and effective relationships; uses diplomacy and tact; can diffuse even high-tension situations comfortably.
- Learning on the Fly: Learns quickly when facing new problems; a relentless and versatile learner; open to change; analyzes both successes and failures for clues to improvement; experiments and will try anything to find solutions; enjoys the challenge of unfamiliar tasks; quickly grasps the essence and the underlying structure of anything.
Tapestry, Inc. is an equal opportunity and affirmative action employer and we pride ourselves on hiring and developing the best people. All employment decisions (including recruitment, hiring, promotion, compensation, transfer, training, discipline and termination) are based on the applicant’s or employee’s qualifications as they relate to the requirements of the position under consideration. These decisions are made without regard to age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, alienage, citizenship, disability, marital status, military status, pregnancy, or any other legally-recognized protected basis prohibited by applicable law. Visit Tapestry, Inc. atReq ID: 114613
Expected salary
Location
London
Job date
Thu, 18 Jul 2024 02:12:42 GMT
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