Lego
Job title:
Senior Digital Analytics & Insights Manager
Company
Lego
Job description
Job DescriptionIf you are you passionate about insights & using them to drive eCommerce decision, we are looking for a Senior Digital Analytics & Insights Manager to join the team who can align their knowledge of data science & analytics with commercial insights!This is a rare & exciting opportunity to work side-by-side with our global commercial teams on how we get more data-driven and how to harvest the power of our data in new ways. You will be working closely with stakeholders within the LEGO.com team but also outside such as Category Management, Promotions, Forecasting, Data Science, Digital Products etc.No relocation assistance is offered for this position.KEY FOCUS AREASReview ongoing performance on LEGO.com based on a combination of metrics & methods to “tell the story” of the main drivers behind resultsFocus on our Shoppers & the Assortment they engage with, establishing & driving through a strategy for how to understand them better through both LEGO Retail focused Decision Science & aligning to TLG innovations.Utilise your own Analytics skills, along with collaborating with other members of the team & wider data analysis network to deliver the strategy at pace.Combine your breadth of data science techniques, commercial knowledge & data analysis skills with those across the team & other analytical functions to create a holistic view of performance & identify opportunities to optimiseWork collaboratively across a range of commercial, engagement & data science teams to create a culture of change where concrete recommendations are not only in place to trigger action but acted uponYour primary focus will be on longer term insights & analytics but at times also able to support significant marketing events, reporting on real time performance & proactively identifying areas for optimisation (e.g. Black Friday, Cyber Monday)Proactively build upon gaps in our understanding across the end to end of a shopper’s purchase journey & drive through changes in the way we analyse & use data & insights to understand our business betterContinually drive your peers both within the team & other analytics teams to find innovative ways to make positive changes for our shoppersEnsure that the data we utilise is accurately reported & partner with A&I Enabling & other data owners to ensure ongoing governance is in place for LEGO.comPlay your part in our team succeedingThe Global E-Commerce team is on an exciting journey to reach more kids & adults through LEGO.com. We have seen significant growth in the past years and the channel plays a critical role in our strategy to build stronger, direct relationships with our consumers and reach them with exciting new offers.A key enabler to continue growing and delighting our shoppers, will be to truly understand shopper behaviours and inform critical decisions with these insights. As part of the Trading Optimisation team, you will be instrumental in driving a step change in the way we view our shoppers for the futureDo you have what it takes?An excellent storyteller with commercial Data Analysis experience, preferably from an eCommerce Insights team or similarA strong track record for identifying opportunities to change and following an idea through to implementationSignificant experience turning data into insights and driving decisions. Bias to action, but from a starting point of recognizing the complex environment we operate in.Strong stakeholder management skills, with the ability to build new relationships and drive through challenging decisionsUnderstanding of data structure and the ability to drive meaning from large, unconnected data.Experience working with Big Data Platform and web-analytics. SQL skills a must, Adobe Analytics & both Tableau and Power BI experience preferredExperience with relevant models such as MTA, MMM and CLTV would be beneficial as would experience with segmentation, e.g. behavioural profilingNice to have – analytics engineering experience would be beneficial with a focus on how we can use data to drive insights#li-phApplications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you’re interested in this role we encourage you to apply as soon as possible.What’s in it for you?Here is what you can expect:Family Care Leave – We offer enhanced paid leave options for those important times.Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.Wellbeing – We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.Colleague Discount – We know you’ll love to build, so from day 1 you will qualify for our generous colleague discount.Bonus – We do our best work to succeed together. When goals are reached and if eligible, you’ll be rewarded through our bonus scheme.Workplace – When you join the team you’ll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.Research shows that women and people from different underrepresented backgrounds often only apply for a job if they meet 100% of the listed qualifications. If you dream of being a part of our team and you meet many, but not all of our listed qualifications for this role, please apply.The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.Thank you for sharing our global commitment to Children’s Rights.Just imagine building your dream career.Then make it real.Join the LEGO® team today.
Expected salary
Location
London
Job date
Sat, 07 Sep 2024 05:53:02 GMT
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