Senior Digital Marketing Manager, AWS, UKI, AWS Marketing

Job title:

Senior Digital Marketing Manager, AWS, UKI, AWS Marketing

Company

Amazon

Job description

AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.Cloud Computing technology is changing the world. We are looking for individuals who want to help shape this exciting time. If you have a passion for using technology to solve business problems that have major impact, read on…Amazon Web Services (AWS) is hiring a talented, self-directed Senior Digital Marketing Manager to join our team in London. In this role, you will be an integral part of both the UKI and EMEA Marketing Teams, leveraging your digital expertise to drive local customer awareness, acquisition and growth. This is a unique opportunity to play a key role in an exciting, fast growing business.The Senior Digital Marketing Manager is responsible for building the digital strategy, measuring performance across our portfolio of digital marketing programs, championing regional best practices to identify and implement innovative new ways to improve the customer experience.As an experienced, executional marketer that is both creative and analytical, you stay connected to the details, challenging assumptions and continually testing based on data-driven insights. In this role, you will employ a heavy bias towards automation, striving for scalable efficiency, whilst ensuring customer experience is of the highest quality.The role requires you to collaborate closely with cross-functional teams to define and implement the optimal customer engagement strategy.
Are you experienced in building and optimizing marketing campaigns to deliver impactful customer experiences? Come build the future with us.Key job responsibilities:

• Own, develop and drive the digital marketing strategy for UK & Ireland with a focus on

awareness, acquisition, activation and demand generation.

• Utilise marketing automation to deliver marketing programs aligned to key commercial prioritises and segments for the UKI business.
• Own the digital customer journey ensuring it’s connected to the wider marketing programs and look for opportunities to improve and innovate.
• Analyse digital channel performance metrics and insights to inform future marketing strategies and plans.

• Partner with global and EMEA AWS marketing teams to ensure campaign consistency with global practices, and to influence development and optimization of global practices based on UKI priorities.

• Oversee the creation and optimization of digital assets for example: email, landing page, and marketing activity program templates in Marketo, Adobe CQ and other martech tools.

• Identify and share best practices for audience targeting and database hygiene, email/digital marketing strategy, events, tracking instrumentation, and digital channel measurement.

• Deliver clear, consistent, and frequent communication with Field Marketing stakeholders to ensure clarity on strategy, tactics, goals, and performance for digital channels.

About the team:
Why AWS?
Amazon Web Services (AWS) is the world’s most comprehensive and broadly adopted cloud platform. We pioneered cloud computing and never stopped innovating — that’s why customers from the most successful startups to Global 500 companies trust our robust suite of products and services to power their businesses.Diverse Experiences:
Amazon values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description, we encourage candidates to apply. If your career is just starting, hasn’t followed a traditional path, or includes alternative experiences, don’t let it stop you from applying.Work/Life Balance:
We value work-life harmony. Achieving success at work should never come at the expense of sacrifices at home, which is why flexible work hours and arrangements are part of our culture. When we feel supported in the workplace and at home, there’s nothing we can’t achieve in the cloud.Inclusive Team Culture:
Here at AWS, it’s in our nature to learn and be curious. Our employee-led affinity groups foster a culture of inclusion that empower us to be proud of our differences. Ongoing events and learning experiences, including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences, inspire us to never stop embracing our uniqueness.Mentorship & Career Growth:
We’re continuously raising our performance bar as we strive to become Earth’s Best Employer. That’s why you’ll find endless knowledge-sharing, mentorship and other career-advancing resources here to help you develop into a better-rounded professional.BASIC QUALIFICATIONS:– Experience using data and metrics to drive improvementsPREFERRED QUALIFICATIONS:– Experience in B2B, digital advertising, and ad-tech products/servicesAmazon is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify and build. Protecting your privacy and the security of your data is a longstanding top priority for Amazon. Please consult our Privacy Notice to know more about how we collect, use and transfer the personal data of our candidates.Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Expected salary

Location

London

Job date

Sun, 08 Sep 2024 02:04:32 GMT

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