Senior Marketing Manager

Job title:

Senior Marketing Manager

Company

be:technology

Job description

Position: Senior Marketing Manager
Location: Pinner, HA5
Salary: £45,000 – £50,000 + bonusPlease note: The interviews for this will take place W/C 30th September. Apply now with your updated CV to find out more!be:technolgy is currently partnered with an established organisation just outside of London who are seeking a Senior Marketing Manager to join the team. This is an opportunity to join a business that has been recognised by some of the most prestigious awards and won many of them.Working with large brands such as Amazon, Cadbury’s, Pringle and more, you will help the business in acquiring more business, focusing heavily on lead generation across multi-channel.Joining the team you will report directly to the Managing Director with 1 direct report, with the view of growing the team soon after, where you will of course have the impact in the hiring.What’s in it for you:

• Learning and development – these guys are big when it comes to developing your own skills which is why you will benefit from the option of completing various certifications
• Progression – the business believes in internal promotions, so you can climb the ladder
• 23 days holiday + Bank Holiday + Birthday Off
• Bi-annual bonus scheme
• and More!

What are we looking for:

• B2B Marketing Experience
• Previous experience managing a team as you will have a direct report from day 1
• Experience using CRM ideally HUbSpot but this is not a deal breaker
• Digital Marketing – PPC, SEO, CMS (ideally WordPress)
• Social Media Marketing (Organic and Paid) especially LinkedIn
• Content Creation – Copywriting, Videography, Photography
• Lead Generation – You will have a solid understanding of email practices, GDPR / Data protection policy, building and manage lists, analysing campaign and audience behaviour for insights to identify opportunities.

Key responsibilities:

• Develop and implement distinctive marketing strategies aimed at driving high-quality lead generation and enhancing brand visibility across multiple channels, including the website, social media, video content, email campaigns, digital advertising, events, trade shows, PR initiatives, and direct mail. These strategies should align with our professional services, client-focused approach, and global brand positioning.
• Segment and target specific audiences within agencies and brands to deliver tailored outreach and messaging. (Hubspot is used to support this process.)
• Create engaging and persuasive content that resonates with prospects and boosts conversion rates.
• Collaborate with the Head of Client Growth & Retention to develop impactful lead nurturing strategies, enhancing client engagement through continuous updates to credentials decks, case studies, and sales materials.
• Provide regular performance reports to the CEO and Managing Director, assessing the effectiveness of marketing efforts through defined success metrics and making data-driven adjustments to optimize outcomes.
• Cultivate relationships with key industry organizations and identify award opportunities that showcase our work, helping to attract new clients.
• Oversee the marketing budget, ensuring resources are allocated efficiently to maximize results.

Interviews will be happening W/C 30th September, so apply now to find out more!BeTechnology Group Limited is acting as an Employment Agency in relation to this vacancy.

Expected salary

£45000 – 50000 per year

Location

London

Job date

Thu, 03 Oct 2024 06:48:13 GMT

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